Websites designed to bring in work

Designed, not assembled

Most small business websites are a purchased theme with the demo content swapped out. You can usually tell within about two seconds, and so can your customers. The layout was designed for a business that is not yours, so the things you most need to say end up wherever the template happened to leave room.

We start from your business instead. What you sell, who buys it, what they are worried about, and what makes someone pick up the phone. Then we design pages that put those things where they will actually be read.

You see a real design of your homepage before a single line of code is written, and we change it until you are happy. Nobody should be approving a website from a description.

Built by hand, which is why it is fast

We write the code ourselves rather than stacking page-builder plugins on top of a theme. That sounds like a detail and it is not: it is the single biggest reason our sites load in under a second while the average small business site takes four or five.

Speed is worth caring about for two reasons. Visitors leave slow pages — a majority abandon a page that takes more than three seconds, and on a phone in a patchy signal area that threshold arrives quickly. And Google measures loading performance directly through Core Web Vitals, so a slow site is fighting an unnecessary handicap in the results.

Mobile first, because that is where your customers are

For most local businesses the majority of visitors arrive on a phone, often standing outside, often in a hurry. So we design the phone layout first and the desktop version second, rather than shrinking a desktop design and hoping.

In practice that means your phone number is always reachable in one tap, forms are short enough to complete on a bus, and nothing important is hidden behind a menu.

Words that do some work

Design gets someone to stay. Words get them to call. On the Business plan and above we write the copy for your key pages — you talk, we write, you correct us.

Most business owners write about themselves when they should be writing about the customer’s problem. It is a hard habit to break from the inside, which is exactly why it helps to have someone else do it.

Findable, by design

Search visibility is not a service we sell separately and it is not something bolted on at the end. It is a consequence of building the site correctly: a page for each service, a page for each area you serve, clean structure, proper headings, schema markup, fast loading, and a Google Business Profile that matches the site exactly.

Nobody honest can promise you a ranking position. What we can promise is that the site will not be the reason you are invisible.

Accessible, and legally sensible

Proper colour contrast, real form labels, keyboard navigation, text that scales. It is not much extra work when it is done from the start, it makes the site better for everyone, and it keeps you on the right side of the Equality Act.